Persuasion Definition:
"a symbolic process in which communicators try to convince other people to change their attitudes or behaviors regarding an issue through the transmission of a message in an atmosphere of free choice."
Persuasion Project:
Your group has been assigned one of the following theories of persuasion. It is your task to use the following links to understand and present the theory to the class tomorrow.
Your presentation should include the following
1. The name of the theory
2. A description of the theory
3. An example of how the theory can be applied in your own life
Be creative in your presentation- the goal is to get your classmates to remember your theory (your grade will partially be determined by how well your classmates remember your theory on an upcoming quiz)
"a symbolic process in which communicators try to convince other people to change their attitudes or behaviors regarding an issue through the transmission of a message in an atmosphere of free choice."
Persuasion Project:
Your group has been assigned one of the following theories of persuasion. It is your task to use the following links to understand and present the theory to the class tomorrow.
Your presentation should include the following
1. The name of the theory
2. A description of the theory
3. An example of how the theory can be applied in your own life
Be creative in your presentation- the goal is to get your classmates to remember your theory (your grade will partially be determined by how well your classmates remember your theory on an upcoming quiz)
- Foot In The Door (FITD): Make small offer then increase.
- Tenzin,
- Forced Compliance: Obligation to obey.
- Hayayine
- Identifiable Victim Effect: Empathizing with one more than many.
- Anthony
- Information Manipulation Theory: Breaking one of the four conversational maxims.
- Tainary, Maddie
- Priming: Setting up memory to be used later.
- Owen,
- Reciprocity Norm: we feel obliged to return favors.
- Beatriz
- Scarcity Principle: we want what is of limited availability.
- Liz
- Sleeper Effect: when persuasive messages increase effectiveness over time.
- Rachel, Kelly
- Social Influence: How we are strongly influenced by others.
- Amani, Ricky
- Subliminal Messages: famous method that is a sham.
- Naiara
- Ultimate Terms: some words are particularly powerful.
- Olivia
- Weak Ties Theory: How far does influence go?
- Teah
- Yale Attitude Change Approach: factors important in persuasion.
- Nick, Helen
*http://changingminds.org/explanations/theories/a_persuading.htm
http://changingminds.org/principles/principles.htm
http://changingminds.org/techniques/techniques.htm